PGDM IEV Course Architecture

Rationale

This course aims to equip students with the skills and know-how of stage wise venture creation process. The first term will be focused on the basic ideation process. The second term will encompass concepts on business foundation process and third term will aid in the process of the business model development. The aspirant will be well verse in the concepts of basics of the new venture development by means of concept-based action learning modules. Further, the introduction of startup garage will help gain practical experience within that trimester.
The program has been designed in a way that all the subjects fall within one of these four core elements – Entrepreneurship, Venture Fundamentals, Startup & Innovation and Project. The minimum total amount of credits that are required to be allocated to compulsory subjects should be 104.0 as per AICTE guidelines. The suggested course architecture is in accordance with the guidelines with total compulsory course credit of 105.0 and total optional course credit of 54.0.

First Year

Induction Module
(September: 2 Weeks)

 

Sr. No. Course Name
1. Entrepreneur Interactions and Learning, Entrepreneurial Career and Aspirations
2.

Optional Preparatory Courses:

Business Communication / Business Basics / Basics of Spreadsheet and Analysis

3. Universal Human Values/Special Lectures

Trimester I

(Sept-November)

 

S.No. Course Name Credits/Hours Category  Entrepreneurship/ Venture Fundamentals/ Startup ,Innovation 
1. Opportunity Identification and Evaluation 3.0/30 Compulsory Entrepreneurship
2. Innovator’s Blueprint to Entrepreneurship 3.0/30 Compulsory Entrepreneurship
3. Startup Ecosystem 3.0/30 Compulsory Startup, Innovation
4. Contemporary Technology Tools & Trends 3.0/30 Compulsory Venture Fundamentals
5. Ideation: Generation, Articulation and Testing of Ideas 1.5/15 Compulsory Startup, Innovation
6.

Startup Garage: 1

  • Opportunity Mapping
  • Proof of Concept
  • Network with Startups
4.5/45 Compulsory Project
Total 18/180

Language Lab: The Language Laboratory will be used for language tutorials for those who voluntarily opt for Remedial English classes. The Language Laboratory sessions also include word games, quizzes, extemporary speaking, debates, skits etc.

Trimester II

(November-January)

 

 

S.No.

Course Name

 

Credits/Hours

 

Category 

Entrepreneurship/ Venture Fundamentals/ Startup ,Innovation
1. Entrepreneurial Behavior & Leadership 3.0/30 Compulsory Entrepreneurship
2. Organizational Design and Management 1.5/15 Compulsory Venture Fundamentals
3. Fundamentals of Financial Management during Venture Development 3.0/30 Compulsory Venture Fundamentals
4. Accounting Information for Decision Making 3.0/30 Compulsory Venture Fundamentals
5. Market Estimation & Forecasting 3.0/30 Compulsory Venture Fundamentals
6.

Startup Garage: 2

  • Design Studio: Designing Products based on Consumer Needs
  • Value Proposition Canvas
4.5/45 Compulsory Project
Total 18/180

Trimester III

(Feb -April)

 

S.No. Course Name Credits

 

Category 

Entrepreneurship/ Venture Fundamentals/ Startup, Innovation
1. Business Model Innovation 3.0/30 Compulsory Startup ,Innovation
2. Art of Engaging and Convincing 3.0/30 Compulsory Venture Fundamentals
3. IPR and Technology Commercialization 3.0/30 Compulsory Startup ,Innovation
4. Pricing Strategy for New Products and Unit Economics 3.0/30 Compulsory Venture Fundamentals
5. Global Markets and Competitive Advantage of Firms 1.5/15 Compulsory Entrepreneurship
6.

Startup Garage: 3

  • Business model canvas
  • Cost sheet submission
  • Outline of proposed new venture
4.5/45 Compulsory Project
Total 18/180

Summer Internship

(April-July)

Startup Internship: 3.0 Credits

It will involve activities pertaining to either work on own startup/ idea or working in association with an emerging startup.

Second Year

Trimester IV
(July-October)

 

Sr. No. Course Name Credits Category Entrepreneurship/ Venture Fundamentals/ Startup, Innovation
1. Financing Startup 1.5/15 Compulsory Venture Fundamentals
2. Designing and Configuring Business Model 1.5/15 Compulsory Entrepreneurship
3. Venture Growth Strategies 1.5/15 Compulsory Venture Fundamentals
4. Talent & Team Management 1.5/15 Compulsory Venture Fundamentals
5. Optional Courses 6.0/60 Optional
6.

Startup Garage 4:

Project work and Incubation

6.0/60 Compulsory Project Work
Total 18/180

 

Optional Courses 
Sr. No. Course Name Credits Category Entrepreneurship/ Venture Fundamentals/ Startup, Innovation

 

1

Doing Business with Government & Public Sector 1.5/15 Optional Entrepreneurship
2 Opportunities in Emerging (ASEAN, Africa, Latin America and CIS countries) Markets 1.5/15 Optional Entrepreneurship
3 Identifying, Starting and Growing a Social Venture 1.5/15 Optional Startup, Innovation
4 Business Simulation (Capstone Course) 1.5/15 Optional Venture Fundamentals
5 Quality Management System 1.5/15 Optional Venture Fundamentals
6 Communicate Corporate Identity 1.5/15 Optional Venture Fundamentals
7. Organizational & Persuasive Communication 1.5/15 Optional Venture Fundamentals
Total 10.5/105

Trimester V

(October-January)

 

Sr. No. Course Name Credits Category Entrepreneurship/ Venture Fundamentals/ Startup, Innovation
1.

Startup Garage 4:

Project work and Incubation

6.0/60 Compulsory Project
2. Optional Electives 12.0/120 Compulsory
Total 18/180

Trimester VI

(January-March)

 

Sr. No. Course Name Credits Category Entrepreneurship/ Venture Fundamentals/ Startup, Innovation
1.

Startup Garage 5:

Pitching and Venture Funding

6.0/60 Compulsory Startup, Innovation
2. Functional Electives ‚Äď to be selected from the list of¬† Electives 6.0/60 Compulsory
Total 12.0/120

 

Electives
Sr. No. Course Name Credits Entrepreneurship/ Venture Fundamentals/ Startup ,Innovation
1. Integrated Marketing Communications 3.0/30 Venture Fundamentals
2. Supply Chain and Logistics Management 3.0/30 Venture Fundamentals
3. Business to Business Marketing 3.0/30 Venture Fundamentals
4. Creating Service Offerings and Managing Service Enterprise 3.0/30 Venture Fundamentals
5. Business Tax Planning 3.0/30 Venture Fundamentals
6. Computer Aided Accounts and Decisions 3.0/30 Venture Fundamentals
7. Digital Marketing for Startups 3.0/30 Startup ,Innovation
8. Startup Garage: Managing the Early Growth of a Firm 3.0/30 Startup ,Innovation
9. Lean Sales Strategy for Startup 3.0/30 Startup ,Innovation
10. Talent Management: From Startup to Scale up 1.5/15 Startup ,Innovation
11. Data Visualization and Data Mining 3.0/30 Entrepreneurship
12. Spreadsheet Skills and Business Analysis 3.0/30 Venture Fundamentals
13. Enterprise Resource Planning 3.0/30 Venture Fundamentals
14. Web Designing and E Commerce 3.0/30 Venture Fundamentals
15. Marketing Metrics and Analytics 1.5/15 Entrepreneurship
16. Managing Digital Innovation and Transformation 1.5/15 Entrepreneurship
Total 43.5/435

Overall Credit Calculation

 

Sl no/Tri  Entrepreneurship Venture Fundamentals Startup, Innovation Project  Electives 
1 6 4.5 3.0 4.5
2 3 10.5 0 4.5
3 6 6 1.5 4.5
Total I 15 21 4.5 13.5  
Summer Internship 3
Entrepreneurship Venture Fundamentals Startup, Innovation Project  Electives 
4 1.5 4.5 6 6
5 6 12
6 6 6
Total Credit II 1.5 4.5 0 21 24
Grand Total  I Yr 54 II Yr 51 105