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‘Strategies of Communication for Professional Success’ offers powerful frameworks to help professionals to deliver ideas with precision, use effective persuasion skills, draft reports and proposals that promise success, craft powerful strategies for individual and organizational growth. The course is designed to prepare professionals for growth and promotion.
This online course that aims to create Intrapreneurial Leaders is designed especially for ambitious professionals who want to fast-track their careers as well as students who are ready for job-placement.
The course is specially designed with a focus on digital communication.
1. Professionals who are working with different organisations (Govt. as well as Private Sectors) and are aspiring for individual growth and promotions.
2. Students of Higher-education Institutions who wish to be Job-ready and aspire to get placed in different companies.
Couse Duration: 20 hours of interactive sessions along with mentoring/handholding, spread over 1 month.
Post-completion: On completion, the participants will get participation / completion certificates.
Objective: To create Intrapreneurial Leadership among ambitious professionals who want to fast-track their careers.
Dr. Baishali Mitra
Faculty, Business Communication
Entrepreneurship Development Institute of India (EDII)
Contact no. 9949062013
Email address: baishali@ediindia.org
| Modules | Session No. | Sessions | Duration | Pedagogy/Activities |
Objective At the end of the session students will be able to: |
|---|---|---|---|---|---|
| The Toolkit of Persuasion | 1 | Style and Strategies to make message effective and memorable: PAM strategy and AIDA Principle | 120 minutes | Case-let and stories – reverse analysis and examples | Identify ways to be most effective while speaking in a different official situation |
| 2 | The Three Aristotelian Appeals | 120 minutes | Demonstration of speech excerpts as demonstration examples – deducing the concept from that | Learn the short-cut method to utilize the tool to persuade or convince others easily | |
| 3 | Presentation Skills and slide-deck management | 120 minutes | Discussion through demonstrating various examples of public speaking / Ted talk etc. – Developing the Dos and the Don’ts | Utilize effective strategies for presentation skills | |
| Image Building | 4 | Attitude for Altitude | 120 minutes | Case-let analysis | Imbibe the right attitude for success |
| 5 | The Power of Habits – Unlock your Potential | 120 minutes | Activity- worksheet and related discussions | Identify the importance of business etiquette and protocol to use them in the respective workplace | |
| 6 | Challenge of Change: Building Resilience for the future | 120 minutes | Stories from Indian Epic and mythologies – relating that to the present digitized pandemic affected the world and identifying a way forward | Learn the ways and means of agility, perseverance, and resilience for survival and success | |
| The Pen is Mightier than the Sword | 7 | Tone, Style, and Adaptation in Business Writing | 120 minutes | Hand holding through Worksheet | Comprehend and use the technique of Business Writing |
| 8 | Emails that never fails: 7 Cs of Communication, Instant messaging for official purpose, social media communication | 120 minutes | Working at bad examples and developing the right ones | Draft effective Emails suited to the purpose and audience | |
| 9 | The effective Report: The style and the structure | 120 minutes | Reverse analysis of a dummy report | Learn technical writing and drafting an effective report | |
| 10 | The influencing tone: The winning Proposal / Drafting the effective Resume. | 120 minutes | Writing together using a template | Learn influencing technique and structure of a business proposal |
At the end of the course, participants will be able to